A new report from a Japanese publication named Nikkei claims that
Apple’s iPad sales in Japan this holiday season were beaten by sales of
Google’s Nexus 7.
The report cites a survey from Japanese market research firm BCN,
which contacted 2,400 stores across Japan. According to the survey,
Google’s Nexus 7 tablet, manufactured by Asus, made up 44.4% of of all
tablet sales by volume in December. Apple’s iPad tablets only accounted
for 40.1% of December sales. It should be noted that Amazon’s Kindle
Fire tablets were not included in the survey, “as these devices are
primarily sold online.” The larger retailers surveyed, however, cited
the Kindle Fire as the third best-selling tablet in their stores.
The publication cites the lower price of the Nexus 7 as a large
selling point for the tablet. It also points to the iPad Mini as a
possible factor in Apple’s lower iPad sales, and the fact that Apple
fans may have already bought the newest version of the iPad when it
debuted in November.
Even though the Nexus 7 was able to edge out more sales than the
iPad, sales were up for both and the entire tablet market as a whole.
Nikkei states that tablet sales in 2012 were 2.8 times those in 2011,
with market research firm IDC estimating 2012 tablet sales in Japan to
be 3.6 million units. IDC’s estimate for 2013 is $4.9 million tablets
sold in Japan.
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- A keyboard that rises up from flat touch screens
- Apple cuts MacBook Pro Retina prices, bumps specs
- Google Asks “Why Fly Private When You Can Fly Priv...
- Opera Confirms “Gradual” Shift To WebKit — Startin...
- iPad 5 To See Complete Redesign, Will Launch In Oc...
- Android Tablet Beats iPad Sales in Japan
- Microsoft Blames PC Makers For Slow Windows 8 Sales
- Facebook Tests Another (Flipped) Timeline Layout
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